A delegation from the Federation of Indian Chambers of Commerce and Industry (FICCI), on their recent trip to Kuwait, visited the regional office of LuLu Hypermarket in Kuwait on 4 July in the presence of officials from Indian Embassy.

The visit by members of India’s apex business organization to LuLu Hypermarket, the Indian-owned, largest retailer in the region, was to strengthen existing venues of trade between India and Kuwait, and seek potential new channels and opportunities for exporting more Indian products to Kuwait’s lucrative market.

During the visit, the delegation met with top management members of LuLu Hypermarket in Kuwait, who appraised them of the brand’s successful operations over the years and expansion plans in Kuwait.

LuLu management also pointed out that they currently stock items from more than 500 Indian brands, and feature over 10,000 Indian products on their shelves. They noted that among the products available at the different departments of the mega-retailer are Indian fresh fruits and vegetables, frozen foods, fish, grocery, fashionwear, household items, as well as a host of other miscellaneous items.

The hypermarket added that the Indian products were sourced from various states of the country, including from Kerala, Tamil Nadu, Karnataka, Telangana, Maharashtra, Rajasthan, Punjab, Uttarpradesh, and Kashmir

As part of the visit, the FICCI delegation also toured LuLu Hypermarket’s Al-Rai outlet, where a large number of Indian products displayed in an attractive manner highlighted the popularity that Indian products enjoy among customers in Kuwait.

During the discussions with top LuLu Hypermarket management, the Indian delegation stressed that the focus of their visit was to assess the potential for enhancing imports of Indian products to the Kuwaiti market. The delegation also underlined the existing strong bilateral relations between India and Kuwait in all sectors, and added that they plan to further cement these ties, even as they seek new areas of trade and cooperation.

For its part, LuLu Hypermarket pointed out that every year the brand conducts major promotions for Indian products, such as the Incredible Indian Fest, Mango Fest, India Utsav, and Indian Handloom Week among others.